Tuesday, October 18, 2011

Blame the algorithm

Observant readers (aren't you all?), depending on how this blog is accessed, will have noted the tasteful ads served up by Google in between the pearls of wisdom.   For the most part, the ads, which are chosen by the gnomes in the googleplex, are presumably picked for their pertinence to the aforesaid pearls.  So, it's the usual suspects:  hardware vendors, edit software trainers, broadcast-related manufacturers.   But yesterday's post about the RTS meeting, which contained words such as 'Twitter', 'Reporter', and 'Journalist', brought forth an ad for pest control advisors.